Plan Comparison 

Basic Listing

Best Value

Traditional

Cost to list (non-refundable)

$500 upfront

$999 upfront

$0 upfront

Additional due at closing to listing broker

0.25%

1.50%

2.50%

FMLS fee due at closing

0.12%

0.00%

0.00%

Negotiation, Inspection and Contract to Close Services

1.5% (optional)*

0.00%

0.00%

Additional due at closing to buyer's broker

Seller's choice

Seller's choice

3% minimum

Your property is listed in FMLS and GAMLS

Yes

Yes

Yes

You choose commission to pay buyer's agent

Yes

Yes

3% minimum

You pay no commission if there is no buyer's agent involved in transaction

Yes

Yes

5.5% minimum

Listed within 24 business hours of the time that listing agreement is signed (if  desired)

Yes

Yes

Yes

List for Sale and Lease Purchase, or Rent at the same time

Yes
Additional $150 fee for rental

Yes
Additional $100 fee for rental

Yes
no fee until leased or sold.

List until your property sells

Yes

Yes

Yes

Up to two hour in-home strategy session with agent

No

Yes

Yes

Up to two hours of in-home staging session with staging professional included at no cost to you

No
Staging is available (3rd party) at $75+/hr (inquire)

No
Staging is available (3rd party) at $75+/hr (inquire)

Yes

We will provide you with a written list of common staging strategies and ways to get your property to show its best

Yes

Yes

Yes

Use of agents' personal staging equipment (furnishings, accessories, etc), if available

No

Yes

Yes

General Comparative market analysis (CMA) via email. Includes listed and unlisted properties.

Yes

Yes

Yes

Detailed CMA and pricing strategy session at your listing appointment.

No

Yes

Yes

Custom MLS listing description highlighting the best features of your home, using marketing keywords to attract more buyers and which invoke an emotional response 

Basic Listing
$100 Upgrade

Yes

Yes

Up to 12 photos taken at listing appointment with wide angle lens.

One photo
Upgrade to 12 photos for $50

Yes

Yes

Featured virtual photo tour set to music.

No
$125 Upgrade

Yes

Yes

Showcase listing on Realtor.com, highlighted in yellow, with up to 12 photos and detailed description

Basic Listing
$100 Upgrade

Yes

Yes

Listed on 1000's of local and national websites including Trulia and Zillow

Yes

Yes

Yes

Listed on all other major real estate websites, such as Harry Norman, Metro Brokers, REMAX and Keller Williams

Yes

Yes

Yes

Exposure to relocation companies that utilize MLS information

Yes

Yes

Yes

New listing and price change information for homes in your neighborhood to help you monitor the market in your area

No

Yes

Yes

Distinctive For Sale Yard Sign

Yes

Yes

Yes

Wooden Sign Post

No

No

Yes

Directional signs

Yes
(1 included)

Yes
(1 included)

Yes
(as many as needed)

Outdoor flyer box

No
$25 upgrade

Yes

Yes

Professional listing flyer designed for you within 1 week of listing and emailed to you

No
$100 Upgrade

Yes

Yes

Flyers printed for you

No

Yes
50 Color and 50 BW

Yes
Unlimited as needed

Online flyer designed and posted for you on Craigslist and syndicated websites.

No
$50 upgrade

Yes
Posted Monthly

Yes
Posted Weekly

Templates including flyer template, additional property information, utility information, Top 10 reasons I love my home, etc

Yes

Yes

Yes

Provide vendor referrals (inspectors, HVAC, appraisers, electrician, plumber, etc)

Yes

Yes

Yes

Email and phone call reminders sent to you re. timelines, marketing, etc

No

Yes

Yes

Realtor's electronic SUPRA lockbox included at no cost to you.

$100 Upgrade
(plus $50 refundable deposit)

Yes
(plus $50 refundable deposit)

Yes

Automated home feedback system --you receive the results of surveys emailed to agents who have shown your property

No
$50 Upgrade

Yes

Yes

We will make suggestions on how to maximize the number and frequency of showings, typical showing protocol, and how to make sure your home is in top-notch showing condition.

Yes

Yes

Yes

Show your property to an unrepresented Buyer.

Yes
(Commission due upon sale
 to that buyer)

Yes
(Commission due upon sale
 to that buyer)

Yes
(Included in full commission)

Communicate with agents / buyers / vendors throughout the entire process, answering questions, scheduling showings as needed etc

No

Yes

Yes

Personally contact buyer's agent when property has been shown more than once by same agent.

No

Yes

Yes

Experienced agent and expert negotiator advises on, drafts, and negotiates all offers and counteroffers. Speaks directly with agent or buyer and advocates on your behalf.

No
(Upgrade for 1.5%)*

Yes

Yes

Advise on and negotiate inspection issues on your behalf. Coordinate inspections, evaluations and estimates with contractors and other vendors as needed.

No
(Included in 1.5% Upgrade)*

Yes

Yes

Contact loan officer and listing agent regarding buyer's loan process as needed

No
(Included in 1.5% Upgrade)*

Yes

Yes

Review settlement statement (HUD) against the contract. Review with seller.

No
(Included in 1.5% Upgrade)*

Yes

Yes

Coordinate and attend closing

No
(Included in 1.5% Upgrade)*

Yes

Yes

Agent handles all paperwork for you including contracts, exhibits and disclosures

No
Available via email or website
(Included in 1.5% Upgrade)*

Yes

Yes

Recommend, draft and present reverse offers (offers from seller to buyer)

No

Yes

Yes

Review contracts to ensure that they comply with real estate guidelines and that all required exhibits are present

Yes

Yes

Yes

Realtor.com viewing reports emailed to you each month

No

Yes

Yes

Free home warranty coverage to seller during the time the home is listed

Yes

Yes

Yes

Refer seller to a minimum of 3 mortgage lenders to assist with free prequalification of Buyers

Yes

Yes

Yes

Hold open houses or agent caravans

No

No

No